“It's hard to think of yourself as a brand, especially when I have four daughters who kick my butt early in the morning every day before I go to work.”
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You know, my movies are important on an economic basis, on an artistic basis.
Last year, when 'Black Swan, ' 'True Grit' and 'King's Speech' all grossed over $100 million, it gave studios and independent financiers the confidence to make daring movies and not do the same old you-know-what.
I never make a movie for awards consideration. I will use the hope of getting an Academy Award a) to honor the people who work so hard and also b) it's the greatest Good Housekeeping seal in the world. It's the greatest brand. It's as good as Louis Vuitton and Dior in the world of moviemaking. It's the Super Bowl.
All my movies got screwed up because of my personality.
