“I speak onstage to try to establish some method of communication. The songs are supposed to be a way of communicating. But speech and drinks and sometimes chocolates are also a way of communicating.”
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Also, because people like to multitask, in a way if you've got a bit of music on in the background and the lyrical content is making you want to listen to it, then that would probably put you off the texting you wanted to do. I think people like things that just make that right kind of noise, but leave your brain free to do something else.
Unless you're living on the street and surviving on a diet of discarded turkey drumsticks, there's no point in being gloomy. We've spent too long trying to cheer ourselves up by spending money on brightly coloured things we don't really need. We've stopped using our imaginations.
Pulp existed for 12 years before we got famous. Now, you could say that was just lack of imagination, but it's some kind of quality isn't it? Tenacity. You could also say it was sloth.
When I was in Pulp, I actively did more TV stuff because that was during the Great Britpop Wars, and it seemed important to prove that indie people could speak. That war doesn't exist anymore.