“But, when we started our product portfolio, we focused the mixed signal requirements first for image processing devices and then in audio applications, targeting our technology into the growing use of digital technology in consumer markets.”
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We opened a design center in the South of England last year as part of our strategy for being close to our customers and developing innovative products for exciting new markets.
We are also fortunate in being in quite a sheltered environment, in terms of people moving on to do other things, because there are relatively few companies in Scotland that are looking for the skill set that we've developed.
Now, a lot of what we are doing right now, quite frankly, is because of what happened on Christmas. Many of the things were kind of in the works. We were already planning, for example, the purchase and deployment of advanced imaging technology. You call them body scanners. We call them AITs (Advanced Imaging Technologies).
With technology now, you can go in and sing a song, and for $100, 0, you will sound flawless.