“Once a new technology rolls over you, if you're not part of the steamroller, you're part of the road.”
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Technology gives us the facilities that lessen the barriers of time and distance - the telegraph and cable, the telephone, radio, and the rest.
The medium is the message. This is merely to say that the personal and social consequences of any medium - that is, of any extension of ourselves - result from the new scale that is introduced into our affairs by each extension of ourselves, or by any new technology.
You know, technology CEOs like to think of themselves as rock 'n roll stars.
I don't particularly enjoy watching films in 3D because I think that a well-shot and well-projected film has a very three-dimensional quality to it, so I'm somewhat sceptical of the technology.
