“The power of a sports team in a community it's almost indescribable.”
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New Orleans, more than many places I know, actually tangibly lives its culture. It's not just a residual of life it's a part of life. Music is at every major milestone of our life: birth, marriage, death. It's our culture.
The NFL is such a large, multibillion dollar enterprise with fan loyalty because they have provided not only entertainment for sports fans, but memories, good memories, family memories to these fans, that can only bring about good will.
We've seen the kind of social impact a professional sports team has on a city. A team brings high-profile role models into your community who are healthy and they're great images for the city to gravitate toward, especially for kids.
I am a sports fanatic and being able to perform at halftime for the fans of the Steelers and the Jets is such a thrill for me.