“I have a strong emotional respect for Steve.”
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When you write biographies, whether it's about Ben Franklin or Einstein, you discover something amazing: They are human.
We have to compete in a universe of 200 networks, so we have to carve out our own niche, and to me, that niche is just basic shoe-leather journalism with some good journalists at the helm you can trust as presenters.
I think when money starts to corrupt journalism, it undermines the journalism, and it undermines the credibility of the product, and you end up not succeeding.
More generally, I made an effort to leave out things that weren't relevant to the main narrative themes of the book, namely that there were two sides to Steve Jobs: the romantic, poetic, countercultural rebel on one side, and the serious businessperson on the other.