“Buy with your heart, not your head. You can look at all the aspects that make a purchase practical, but that kind of thinking makes it an investment rather than a home.”
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I became a larger than life figure for one reason only. When you're quoted in the 'Wall Street Journal, ' the 'New York Times, ' constantly as the expert in the business people assume you're a lot bigger than you are. And then I had to run like hell to catch up with my own image.
Buyers decide in the first eight seconds of seeing a home if they're interested in buying it. Get out of your car, walk in their shoes and see what they see within the first eight seconds.
I love myself. Anything that has my name I'm tickled to death.
In business, you're the Chief Salesman. Create a sense of demand, rather than waiting to have demand.
