“I love the freedom of movement that my phone gives me. That has definitely transformed my life.”
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A business has to be involving, it has to be fun, and it has to exercise your creative instincts.
You don't learn to walk by following rules. You learn by doing, and by falling over.
Well, I think that there's a very thin dividing line between success and failure. And I think if you start a business without financial backing, you're likely to go the wrong side of that dividing line.
I never get the accountants in before I start up a business. It's done on gut feeling, especially if I can see that they are taking the mickey out of the consumer.
