“Every great work, every big accomplishment, has been brought into manifestation through holding to the vision, and often just before the big achievement, comes apparent failure and discouragement.”
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The game of life is a game of boomerangs. Our thoughts, deeds and words return to us sooner or later with astounding accuracy.
You will be a failure, until you impress the subconscious with the conviction you are a success. This is done by making an affirmation which 'clicks.'
No man is a success in business unless he loves his work.
The vast majority of large scale change efforts fail. Which means that the probability that you have actually experienced a failure, and your people know that and are pessimistic, therefore, about trying something again, is very high.