“I am on the board of corporations who contribute both to environmental problems and their solutions. And I am on the NGO side: the Earth Council and other organizations.”
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Also, it is interesting that developing countries, with China and India perhaps in the lead, where the future of the global environment will be decided are now on board with the case for sustainable development.
Toyota was the first to put a commercial fuel cell powered car on the road, and I have no doubt that Toyota will continue to be in the front lines in the development of competitive fuel cell vehicles.
A shift is necessary toward lifestyles less geared to environmental damaging consumption patterns.
One of the things that I've always thought I would like to do is to develop an environmental index. Then people can measure their own environmental performance on an index as they do in other ways.